By Richard Ruzzo
When I hear that phrase from a new customer, I know from more than 13 years of experience in the communications and security business that it often means very different things to different people.
The term, “security,” has become a catchword encompassing a range of different issues and challenges being faced by the homeowner or business owner today.
As an expert in access control, surveillance, perimeter alarm systems, and “smart” home/office solutions, it’s my job to ask the right questions and drill down to what that potential customer really needs to make his/her home or business safe and secure.
For most people, “security” usually means cameras, which really means surveillance. Cameras are a great way to protect your business against costly things like shrinkage (employee or customer theft), low employee productivity, or unnecessary and sometimes nefarious insurance claims for trips and falls at your business or home.
Those issues usually occur inside the business or home. But, what about things that happen outside of your office building or home? For some customers, “security” may mean monitoring and protecting against what’s going on outside of the office or home. Has someone been spending too much time “aimlessly” wandering around your business perimeter or residence? Are they looking for patterns in your comings and goings? Are they, in fact, “casing” your home or business for future unlawful entry?