{"id":12287,"date":"2013-05-08T11:49:57","date_gmt":"2013-05-08T15:49:57","guid":{"rendered":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2013\/05\/saratoga-tour-de-cure-selects-pr-agency.html"},"modified":"2017-11-08T13:55:59","modified_gmt":"2017-11-08T18:55:59","slug":"saratoga-tour-de-cure-selects-pr-agency","status":"publish","type":"post","link":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2013\/05\/saratoga-tour-de-cure-selects-pr-agency\/","title":{"rendered":"Saratoga Tour de Cure Selects Public Relations Agency"},"content":{"rendered":"
Rueckert Advertising & Public Relations,
\nInc.<\/b> was selected by the American Diabetes
\nAssociation’s Albany office to provide public
\nrelations and social media support for its June 2
\nSaratoga Tour de Cure, a cycling event in the Capital
\nRegion dedicated to finding a cure for diabetes.<\/p>\n
The agency’s efforts will include identifying
\nmedia partners, securing feature stories and TV\/
\nradio interviews, as well as developing a comprehensive
\nsocial media campaign to encourage corporate
\nteam growth that will help the ADA achieve
\nits ambitious $1.25 million fund-raising goal.<\/p>\n
Designed for everyone from the novice biker to
\nthe experienced cyclist, the Tour de Cure includes
\nroutes ranging from a 10- mile Family Fun Ride
\nto a 100-mile Century Ride. Registration is $25
\nand there is a $200 fundraising minimum for all
\nriders. To register, visit diabetes.org\/saratogatour.<\/p>\n
Last year’s Saratoga Tour de Cure raised $1
\nmillion, making it the top-ranked tour in New
\nYork state and the third highest revenue producer
\nout of 90 Tour de Cure events nationwide.<\/p>\n","protected":false},"excerpt":{"rendered":"
Rueckert Advertising & Public Relations, Inc. was selected by the American Diabetes Association’s Albany office to provide public relations and social media support for its June 2 Saratoga Tour de Cure, a cycling event in the Capital Region dedicated to…<\/p>\n","protected":false},"author":121,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-12287","post","type-post","status-publish","format-standard","hentry","category-business-briefs"],"yoast_head":"\r\n