{"id":15341,"date":"2014-07-09T16:35:03","date_gmt":"2014-07-09T20:35:03","guid":{"rendered":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2014\/07\/keller-williams-realty-to-become-independent-as-equitas.html"},"modified":"2014-07-09T16:35:03","modified_gmt":"2014-07-09T20:35:03","slug":"keller-williams-realty-to-become-independent-as-equitas","status":"publish","type":"post","link":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2014\/07\/keller-williams-realty-to-become-independent-as-equitas\/","title":{"rendered":"Keller Williams Realty In Saratoga Springs Plans to Become Independent as ‘Equitas’"},"content":{"rendered":"

Keller Williams Realty in Saratoga Springs
\nwill become Equitas Realty, an independent
\nbrokerage firm, in August.<\/p>\n

Janet Besheer, an award-winning agent
\nturned broker and owner, opened the firm as
\na Keller Williams franchise in 2008 and grew
\nthe brokerage into the second largest in the
\nSaratoga Springs market by agent count; vying
\nfor fourth in total revenue with several of the
\nother major franchise offices.<\/p>\n

In 2013 she recruited Justin White who
\nbrings management experience in the software
\nindustry and years of experience in the real
\nestate business. White will serve as managing
\ndirector of Equitas Realty.<\/p>\n

“As an independent brokerage firm, we can
\nbreak free of traditional thinking, capitalize on
\nthe latest technology, expand geographically,
\nand effectively serve our marketplace with
\ninnovative ideas and smart management. It is
\na tremendously exciting opportunity for us,”
\nsaid Besheer.<\/p>\n

“Our strategy is a win-win-win architecture,”
\nsaid White. “Equitas Realty agents will
\nreceive the most generous compensation
\npackage in the market with access to our cutting
\nedge technology and training platform;
\nseller clients will have an exciting new brand
\nthat stands out from the ‘same-old’ franchise
\nbrands; and our brokerage can grow beyond
\nthe Saratoga Springs area. This is the right
\nmove at the right time and we are looking
\nforward to the change.”<\/p>\n

The brokerage will remain at its current
\nlocation at 38 High rock avenue in Saratoga
\nSprings.<\/p>\n

For more information, contact Justin White
\nat (518) 584-9990.<\/p>\n","protected":false},"excerpt":{"rendered":"

Keller Williams Realty in Saratoga Springs will become Equitas Realty, an independent brokerage firm, in August. Janet Besheer, an award-winning agent turned broker and owner, opened the firm as a Keller Williams franchise in 2008 and grew the brokerage into…<\/p>\n","protected":false},"author":121,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[57,108,115],"class_list":["post-15341","post","type-post","status-publish","format-standard","hentry","category-business-news","tag-business-news","tag-real-estate","tag-saratoga-springs"],"yoast_head":"\r\nKeller Williams Realty In Saratoga Springs Plans to Become Independent as 'Equitas' - Saratoga Business Journal<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2014\/07\/keller-williams-realty-to-become-independent-as-equitas\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Keller Williams Realty In Saratoga Springs Plans to Become Independent as 'Equitas' - Saratoga Business Journal\" \/>\r\n<meta property=\"og:description\" content=\"Keller Williams Realty in Saratoga Springs will become Equitas Realty, an independent brokerage firm, in August. 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