{"id":39542,"date":"2024-03-17T12:13:52","date_gmt":"2024-03-17T16:13:52","guid":{"rendered":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/?p=39542"},"modified":"2024-03-17T12:13:52","modified_gmt":"2024-03-17T16:13:52","slug":"minimally-invasive-facial-aesthetics-treatments-are-provided-by-an-experienced-practitioner","status":"publish","type":"post","link":"https:\/\/www.saratoga.com\/saratogabusinessjournal\/2024\/03\/minimally-invasive-facial-aesthetics-treatments-are-provided-by-an-experienced-practitioner\/","title":{"rendered":"Minimally Invasive Facial Aesthetics Treatments Are Provided By An Experienced Practitioner"},"content":{"rendered":"<figure id=\"attachment_39543\" aria-describedby=\"caption-attachment-39543\" style=\"width: 214px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-39543\" src=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2024\/03\/kelly-heffernan-bio-photo-1-albany-ny-214x300.jpg\" alt=\"\" width=\"214\" height=\"300\" srcset=\"https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2024\/03\/kelly-heffernan-bio-photo-1-albany-ny-214x300.jpg 214w, https:\/\/www.saratoga.com\/saratogabusinessjournal\/wp-content\/uploads\/sites\/48\/2024\/03\/kelly-heffernan-bio-photo-1-albany-ny.jpg 439w\" sizes=\"auto, (max-width: 214px) 100vw, 214px\" \/><figcaption id=\"caption-attachment-39543\" class=\"wp-caption-text\">Kelly Heffernan, owner of Artistry of Face, has expanded her Capital District business.<\/figcaption><\/figure>\n<p>By Ann Donnelly<\/p>\n<p>Artistry of Face, a medical aesthetics practice operating in the Capital District since 2016, opened offices at 481 Glen Street, Glens Falls, in November 2023.<\/p>\n<p><span class=\"Apple-converted-space\">\u00a0<\/span>Owner Kelly Heffernan NP saw the potential to restore the Victorian-era home that previous owners had cut into apartments to its original beauty and make a comfortable and luxurious environment for her clients in the area. Heffernan reached out to the family that first owned the property and got access to pictures of how the home looked. She has carefully decorated with furniture and accessories from that era or fit the style.<\/p>\n<p>Heffernan and her staff provide minimally invasive treatments to enhance their clients\u2019 appearance and assist those who have suffered from disease-driven facial asymmetry, such as Cleft Palate, Bell\u2019s Palsy, and severe burns. The latter is a particular passion for Heffernan, who has been a medical professional for 20 years.<\/p>\n<p>After receiving a four-year nursing degree and attending night school to qualify as a Nurse Practitioner, Heffernan moved into medical aesthetics in 2005. She has worked as a Nurse Practitioner, Senior Clinical Specialist, and most recently as Senior Medical Science Liaison for Nestl\u00e9 Skin Health, traveling the country and teaching doctors, NPs, PAs, and RNs the art of injections. Her experience has allowed her to work and learn alongside the top thought leaders in the dermatology and plastic surgery fields, both in the country and internationally.<\/p>\n<p>She then decided to open her own \u201cmed spa.\u201d \u201cIt\u2019s a big leap. Very scary and easy to come up with a million reasons not to, but I felt I had to,\u201d she said.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>She started Artistry of Face on the weekends while working full-time. When she felt financially secure, she left her job and opened Artistry of Face full-time.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><span class=\"Apple-converted-space\"><span class=\"\"><b><span class=\"s1\"><span class=\"s2\"><!--more--><\/span><\/span><\/b><\/span><\/span>\u201cEverything was going wonderfully, then COVID hit,\u201d says Heffernan. \u201cThe best part about COVID was that people had a long time to look at themselves in the mirror and think about who they wanted to be. So, once we started returning to work, many people came to get the cosmetic procedures done,\u201d she said. She adds, \u201cIt made me realize I will get through no matter what. I could be resilient.\u201d<\/p>\n<p>Services at Artistry of Face include neuromodulators Botox and Dysport and dermal fillers to enhance facial structure and skin care services to lessen the effects of aging, sun exposure, and other damage. They also offer \u201cCoolSculpting\u201d non-surgical fat reduction to slim down trouble spots of excess fat almost anywhere on the body with little to no downtime.<\/p>\n<p>When asked about the negative perception of cosmetic surgery that some have, Heffernan says, \u201cI worry what it\u2019s turning into. Everyone knows someone who has had too many procedures and has become unrecognizable. I think there\u2019s a line. I don\u2019t blame the individuals themselves. It\u2019s easy to blur that border, that line of body dysmorphia. I blame the injector that did that to them. It\u2019s their job, my job, which I take very seriously, to realize when someone is crossing the line.\u201d<\/p>\n<p>\u201cMost people don\u2019t want to look different. They want to look like they did five or ten years ago. There\u2019s beauty in growing older, but we don\u2019t have to look old. The more natural results I can give, the more clients want to come to me,\u201d she noted.<\/p>\n<p>Heffernan adds, \u201cIn certain occupations, like sales, older women feel less valued because it\u2019s a visual culture. Women come into my office in their 40s or 50s in a panic, looking for help to keep their jobs. They want to look like they did in their 20s. I won\u2019t take advantage of that panic, someone at their most vulnerable. It\u2019s my job as a provider to see what\u2019s reasonable. I don\u2019t have a problem turning a client away if it\u2019s more psychologically driven and unrealistic. I don\u2019t want to change a person. I just want them to feel better about themselves.\u201d<\/p>\n<p>As noted earlier, the medical reasons for these procedures interest Heffernan the most. \u201cThere are studies that show the benefit of specific cosmetic procedures to treat conditions like depression. Your brain knows particular muscles are moving when you make a dirty look. It\u2019s usually an angry connotation, and it creates a chemical reaction. Using Botox in that area alleviates the use of those muscles and stops that connection. For years, women were saying, \u2018I just feel better.\u2019 Now there\u2019s science behind it.\u201d<\/p>\n<p>In the future, Heffernan hopes to turn the Glens Falls office into the main office, perhaps as a women\u2019s center with added services like massage and psychotherapy.<\/p>\n<p>Find out more about Kelly Heffernan and Artistry of Face at https:\/\/artistryofface.com\/.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Ann Donnelly Artistry of Face, a medical aesthetics practice operating in the Capital District since 2016, opened offices at 481 Glen Street, Glens Falls, in November 2023. \u00a0Owner Kelly Heffernan NP saw the potential to restore the Victorian-era home that previous owners had cut into apartments to its original beauty and make a comfortable [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":39544,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[],"class_list":["post-39542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-women-in-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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