By Christine Graf
One With Life Organic Tequila has partnered with world champion boxers Teofimo Lopez, Larry Holmes, Ray “Boom Boom” Mancini, and Maureen Shea Carranza to promote and grow the brand.
The four boxers are equity partners in the Saratoga Springs-based business that was started in 2015 by local resident Lisa Elovich.
“All four are world champions, and each of these boxers really embodies the message of what it means to be one with life which is a message of kindness, compassion, courage, strength, and exuberance,” said Elovich.
Lopez is the current unified lightweight world champion and the youngest four-belt champion in the history of boxing. Hall of Fame heavyweight champion Holmes is best known for his historic defeat of Muhammed Ali.
Mancini is a lightweight Hall of Famer and Shea Carranza is a WBC and IFBA featherweight champion. She was also the main sparring partner for actress Hillary Swank as she prepared for her 2005 role in the movie “Million Dollar Baby.”
By partnering with these elite boxers, Elovich is able to combine her passion for tequila and her love of boxing. Her interest in the sport began in 2004 after she joined a boxing gym to lose pregnancy weight. Her boxing workouts eventually led to what she describes as an “accidental career” as a boxing promoter.