By Tammy J. Arquette, Esq.
We know that investing in women makes good business sense, whether that be in promoting women within a company, supporting women owned businesses, or supporting local programs that benefit women. Women play an important role in every aspect of business locally and globally.
Women are business owners, executives, employees, producers and consumers. As such, empowering women presents an incredible opportunity for business to improve the lives of people making, selling, and buying products.
As a woman owned business, there is a struggle not only to be successful in business, but to manage time and resources in a way that allows us to also support our own, our family and our community needs.
We think of work-life balance as a balancing of our work time with our family time, but it is also a balancing of our community investment time. How can we do it all? How can we make the best of our current resources and commitments in order to make the biggest impact on those community needs that are most important to us?
Volunteerism and community activity can be done in a way that maximizes our personal, business and volunteer goals. Joining with existing local programs and organizations can make this possible. Involvement with local programs and organizations, whether that be by joining a board, becoming a member, volunteering with programming, making financial contributions to their programs, advertising during their events, participating in their external events, and sharing their messages on our social media, are all ways to combine our investment in our business, our self and community.