Courtesy Sundaes Best
By Jennifer Farnsworth
Since the beginning of the “NY on Pause” shutdown brought about by the coronavirus pandemic, Katie Camarro, owner of Sundaes Best Hot Fudge Sauce, started thinking about what she could do to help.
At first, she provided gift baskets to first responders which, she said, served as a pick-me-up that reminded them that they are recognized for all they are doing.
Soon after, Camarro decided to reach out to her community’s healthcare workers. Sundaes Best donated chocolate to medical staff at the Wilton Medical Arts and Urgent Care, as a way to honor those who work on the front lines, facing the challenges of the virus outbreak.
“We simply thought it would be a nice thing to do, and it was so well received by the staff,” said Camarro.
Next, Camarro plans to deliver Chocolate Farmer dip and pretzels to each hospital department, with the help of her husband and co-owner Jeff Shinaman.
The two have had to adjust the business after realizing that they would not be able to market the product in venues that would normally bring in revenue. Camarro said she is thankful for her wholesale business.
“The current status of our world has left us feeling vulnerable, like all small businesses. We are eternally grateful for the grocery chains who carry our product, especially right now,” said Camarro.
She and her husband have been selling the products made from family recipes for almost 19 years. They are available in hundreds of stores across the country and internationally. The products are all simple and all natural, using locally sourced ingredients, something Camarro said sets their products apart.
“I remember being in the store at one time and looking at the back of a chocolate dip and seeing so many unnatural ingredients, thinking, ‘This is not chocolate,’” she said.
Camarro said one of her goals during the “pause” is to work on things like her website. “I am usually used to having no time, so I guess with life slowing down a bit, it’s a good time to do it.”
Sundae’s Best offers its product through online orders and curbside pickups. She recommends calling ahead for orders to (518) 584-4036.
The business website is sundaesbest.com.