Courtesy Adirondack Winery
Adirondack Winery President and Co-Owner Sasha Pardy has been appointed to the Board of Directors of the New York Wine & Grape Foundation (NYWGF), a statewide organization that supports New York’s grape and wine industry through marketing, research, education, sustainability and advocacy. Established by New York State in 1985, the Foundation works to strengthen the competitiveness and reputation of the state’s wine and grape industry.
Pardy began her three-year term July 1, 2026, joining a board of winery owners, grape growers, researchers, distributors and industry leaders from across New York State. The Board of Directors provides strategic oversight for the Foundation and helps guide initiatives supporting the growth and long-term success of New York’s wine and grape industries.
Earlier this year, the New York State Restaurant Association (NYSRA) named Pardy one of its 2026 “10 Women to Watch” in Hospitality, an honor recognizing emerging female leaders in New York’s hospitality industry.
As President and Co-Owner of Adirondack Winery since its inception in 2008, Pardy oversees sales, marketing, customer experience and business development for the winery and sister brand, Extreme Heights Cidery. She is also the founder of the Adirondack Wine & Food Festival.
The 10th Annual Adirondack Wine & Food Festival, held June 27-28 in Lake George, drew nearly 6,000 attendees and featured more than 120 New York wineries, breweries, cideries, distilleries, artisan food producers, food trucks and other vendors. The festival has generated tourism spending while promoting New York’s craft beverage industry and small, family-owned producers.
“Sasha Pardy is exactly the kind of forward-thinking industry leader NYWGF needs. I’ve admired her work over the past decade building Adirondack Winery and the Adirondack Wine & Food Festival into two of the region’s biggest success stories—she’ll be a tremendous representative for the Upper Hudson AVA.” — Sam Filler, Executive Director, New York Wine & Grape Foundation
Pardy has more than a decade of nonprofit board and industry leadership experience. She has served on the Board of Directors of the Lake George Regional Chamber of Commerce & CVB for more than 15 years, helped establish the Adirondack Craft Beverage Trail and the Upper Hudson Valley Wine Trail, and previously served on the board of the Adirondack Ballet Theater.
Under her leadership, Adirondack Winery has sponsored Making Strides Against Breast Cancer of the Adirondacks for more than a decade, helping raise over $150,000 for breast cancer research and patient services. Through the Adirondack Wine & Food Festival, Pardy has also helped raise more than $100,000 for local nonprofits, including Big Brothers Big Sisters, Soroptimist International and the SUNY Adirondack Foundation.
“I’m incredibly honored to join the Board of Directors of the New York Wine & Grape Foundation,” said Pardy. “For nearly two decades, I’ve had the privilege of introducing hundreds of thousands of people to New York wines through Adirondack Winery and the Adirondack Wine & Food Festival. I’m excited to help champion our state’s wineries and growers, strengthen New York’s reputation as a world-class wine destination, and ensure our small family-owned producers continue to thrive for generations to come.”
Pardy’s experience includes direct-to-consumer sales, hospitality, tourism, marketing and experiential events. The Foundation works to expand awareness of New York wines and support wineries and grape growers across the state.
Founded in 2008, Adirondack Winery produces more than 15,000 cases annually. The company operates tasting rooms in Lake George and is headquartered in Queensbury, New York; ships to over 35 states and sold in over 400 stores and restaurants across New York. Adirondack Winery is also the parent company of Extreme Heights Cidery and producer of the annual Adirondack Wine & Food Festival, under parent company Adirondack Festivals LLC.
Provided by Adirondack Winery; edited for style and length.